
Strategic Brand and Marketing Overhaul
I assisted a bookkeeper client in creating a cohesive and professional brand. This involved developing a brand strategy to reposition herself and attract her ideal client. Together, we crafted a personalized visual brand identity with custom colors, graphics, templates, and language. Additionally, I refreshed her website to reflect the brand's aesthetic. The design package also included strategic marketing support with branded email and Canva templates and a lead-generation strategy with coaching to help her implement her plan.

Strategic Brand Style Guide

Strategic Branding - Brand Values

Brand Identity - Branded Merchandise

Brand Identity - Logo Design

Branded Business Cards

Strategic Branding - Brand Archetypes

Brand Identity - Brand Colors
Email Template Design

Brand Identity - Brand Imagery

Lead Generation Marketing Strategy

Brand Identity - Brand Content